WEMA: Empowering Your Journey to Better Health

WEMA

Product Designer
Nov 2022 - Apr 2023

Patients managing obesity alongside medication often lack cohesive digital support to guide their health journey, leaving them without the personalized tools needed to build sustainable habits and make informed decisions.

Without real-time insights and tailored guidance in one accessible platform, individuals struggle to stay motivated and empowered, creating a critical gap between medical treatment and lasting, positive lifestyle change.

WEMA bridges the gap between medical treatment and lifestyle change by offering a unified digital platform available as both a website and app that delivers personalised guidance, real time health insights, and habit building support. Designed specifically for patients managing obesity and medication, WEMA equips individuals with the tailored resources they need to take control of their health journey, stay motivated, and build lasting, positive habits all in one accessible place.

22%

Within three months, we were able to detect 3 key success metrics that fed into the line of business.

Increase in Treatment Persistence.

40%

Reduction in Injection Anxiety

+15,000

Real-World Data Points Synthesised

Our mission

To empower every person living with obesity to take ownership of their health, for life.
Our guiding principles.
Members first: If it doesn't work for them, it doesn't work for us.
Science based: We stand tall as the best in class.
Innovation driven: We strive to always push past the norms.
Science based: We stand tall as the best in class.
The extra mile: We'll never stop at simply good enough.
Trust & transparency: We do what we say, and we say what we do.

Next project

Prolia

Prolia

Let's talk

coventryhamish@gmail.com