The need for a digital revamp was needed to help deliver and modernise the website with a fresh approach to the design. This was to help draw traction through the use of visual elements to help users invest into the product. Furthermore there was a need to give a modern touch and move away from the dated look of the interface.
Osteoporosis is a medical condition characterised by weakening of the bones, making them fragile and susceptible to fractures. It occurs when the body loses too much bone, makes too little bone, or both. This imbalance leads to a decrease in bone density and strength, making bones more porous and prone to breaking even with minor stress or trauma. Osteoporosis often develops silently over years, with no noticeable symptoms until a fracture occurs, typically in the spine, hip, or wrist.
